Klebz watches the brands you license your videos to in the public Meta and TikTok ad libraries, finds your videos inside their ads, and flags every day an ad runs outside your deal. Then you send a notice or a renewal offer in a few clicks.
Klebz is a web app for UGC creators and talent agencies that checks whether brands are running your videos in ads beyond what your deal allows: after the deal ended, in countries or on platforms it doesn't cover, or as paid ads when you only licensed organic posts.
You add the brands you've licensed videos to and the terms of each deal. Klebz reads those brands' ads from the public Meta Ad Library and TikTok's ad library, recognizes your videos inside them, and shows you every day an ad ran outside your deal, with the library record as evidence. Klebz does not give legal advice.
Anyone who licenses videos to brands and wants to know when a license runs out but the ads don't.
You make videos for brands and license them for a set time, place and use. Klebz tells you when a brand keeps running one after the license ran out, so you can ask for a renewal fee.
You negotiate deals for several creators. Klebz keeps each creator's videos, brands and deals separate and shows overruns across your roster.
Brands don't need an account. They receive a factual notice or a renewal offer, and can accept, counter or decline it from a link.
Set it up once. After that, Klebz checks on its own and tells you when something needs you.
Upload the videos you made for brands, find each brand's page in the Meta and TikTok ad libraries, and enter your deal terms from the contract, a CSV or a short form.
It reads each brand's ads from the libraries, finds your videos inside them by picture and sound, and compares every day an ad ran with what your deal allows.
Send the brand a factual notice, or a renewal offer they can accept from a link. Accepted terms become your new deal. Or mark it settled and move on.
Eight checks run on every ad that uses your video. Each finding names the deal term the ad goes past.
The brand kept running the ad after your deal ended.
The ad ran in a country your deal doesn't cover.
Licensed for organic posts but run as an ad, or run from your account without whitelisting permission.
Licensed for one platform and running on another, like a TikTok-only deal showing on Instagram.
The ad started running before your deal did.
A brand runs your video and you have no deal with that brand for it.
Your deal ends within 14 days and the ad is still running: the moment to offer a renewal.
Terms like “for the campaign” or no end date, which make an overrun hard to show.
Klebz reports only what the public ad libraries record. Here is what that means in practice.
Plain-language guides to usage rights, whitelisting, and checking the ad libraries yourself. All guides
Paid vs organic use, duration, territory, platforms, exclusivity and whitelisting, and what to write in your contract.
Read the guideFind your videos in the Meta Ad Library and TikTok's ad library, read the dates and countries, and keep a record.
Read the guideWhat it means when a brand runs ads from your account, and how to price, limit and keep track of it.
Read the guideKlebz is a web app that tells UGC creators and talent agencies when a brand runs their videos in ads beyond what the deal allows. It reads the public Meta and TikTok ad libraries, finds your videos inside the brands' ads, and flags each day an ad runs after the deal ended, in other countries, on other platforms or as an unlicensed paid ad.
Look the brand up in the Meta Ad Library and in TikTok's ad library, and scan its ads for your video. Each ad shows when it started running and, for ads shown in the EU, when it was last shown and which countries it reached. Compare those dates and countries with your deal.
Our step-by-step guide, how to check if a brand is still using your UGC in ads, shows where to click. Klebz does the same check for every brand you add, every day.
Usage rights are the permission you give a brand to use a video you made: how it can be used (organic posts or paid ads), for how long, in which countries, on which platforms, and whether ads can run from your account. Unless your contract transfers ownership, you usually keep the copyright and the brand gets only the license you agreed to.
Read the full guide: UGC usage rights, explained for creators.
Whitelisting means a brand runs paid ads through your social account, so the ad shows your name and handle instead of the brand's. On Meta this is done with partnership ads (or by giving the brand ad access to your account). On TikTok the equivalent is Spark Ads, which promote a post from your account using an authorization code you generate.
Because it uses your identity, whitelisting is usually licensed and priced separately from regular paid use. More in our guide to whitelisting, partnership ads and Spark Ads.
Yes. The Meta Ad Library is public and free to search. Look up the brand's page to see the ads it is currently running on Facebook, Instagram and Meta's other apps. For ads shown in the EU, the library also keeps ads after they stop, with their dates and reach by country. Spend is published only for ads about social issues, elections or politics.
Ads shown in the European Union during the last year, on Meta (Facebook, Instagram and Meta's other placements) and on TikTok, from the brands you add and from your own account. Ads that ran only outside the EU aren't kept in the libraries, so Klebz can't check them. Klebz reports days and countries, never spend, because the libraries don't publish it.
Klebz compares the picture and the sound of each ad with the videos you upload, so trimmed, captioned and re-cut versions can still match. Matches it isn't sure about are shown to you to confirm or reject.
No. Klebz never contacts a brand on its own. You decide whether to send a notice or a renewal offer, and you see it before it goes out. The brand can accept, counter or decline a renewal offer from a link, without creating an account.
No. Klebz shows what the public ad libraries record and compares it with the deal terms you enter. It doesn't tell you whether a brand broke the law or what you are owed. For a dispute, talk to a lawyer or your agency.
Klebz is in private development. Join the waitlist to get early access: we'll email you when your spot opens. Joining is free and doesn't commit you to anything.
Pricing will be announced before launch, and people on the waitlist will hear first.
Join the waitlist for early access. It's free, and we'll only email you about Klebz.
